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Travel Media Awards 2015 – #LoveSabah we won!

Easily one of our favourite trips from last year was a 10 day press trip to Sabah last November, one of two Malaysian states on the island of Borneo which is renowned for its incredible beauty (Lonely Planet even calls it ‘one of the most physically stunning places on Earth’)! I first fell in love in South East Asia as a fresh faced backpacker (I’m a little embarrassed to admit over a decade before) but I never actually made it to the island of Borneo and was a place I always dreamed of heading back to one day.

Travel Media Awards 2015 - #LoveSabah we won! Global Grasshopper

When I was asked to join a select group of bloggers ( Sarah & Terry Lee of LiveShareTravel, Abigail King of Inside the Travel Lab, Niamh Shields of Eat Like A Girl and Elizabeth Muhmood Kane of Bridal Musings, as well as videographers Nicolas Libersalle and Lea Amiel of Story Travelers) as part of the iAmbassador #Love Sabah campaign overseen by CEO Keith Jenkins and Sarah Lee, Director – UK iambassador, it wasn’t a hard decision to make! We were there to investigate and highlight why Sabah was a dream destination for a wedding or a honeymoon and as well as a packed adventure itinerary we got to stay in some seriously luxurious hotels.

Travel Media Awards 2015 - #LoveSabah we won! Global Grasshopper

Travel Media Awards 2015 - #LoveSabah we won! Global Grasshopper

Sabah certainly lived up to all my expectations, the place was unquestionably beautiful, filled with dewy rain forests, imposing mountains, sparkling oceans and dreamy white beaches (not forgetting the very cute orang-utans) and the campaign was a huge success. The idyllic scenery made our photographs very easy on the eye and the romantic hotels and gorgeous locations gave us some extraordinary material to work with. The campaign generated 52 million opportunities-to-see across Twitter, Facebook, Instagram, Pinterest and Google+ in a period of just two months.

Travel Media Awards 2015 - #LoveSabah we won! Global Grasshopper

Fast forward to November this year and we were ecstatic to find that the #LoveSabah campaign saw off some stiff competition from several big-name travel magazines to win an award for the Travel Media Innovative Campaign and Content of the Year, at the most prestigious awards in the business, the Travel Media Awards 2015! So of course, we’ve been cracking open the champagne here!

If you’re thinking of travelling to Sabah yourself and need a little inspiration here’s our #LoveSabah posts from the campaign:

 And the video produced from the campaign by the Story Travelers…


Born in England, with a few family roots from Bavaria, and a heart in Scandinavia I've always been a bit of a restless soul. My first true adventure began as a six month voyage around South East Asia as a fresh faced backpacker and ever since I've lived a semi nomadic existence, clocking up over 40 countries on trips and living in Dublin, South East Asia and Australia. I'm a lover of US Road Trips, deserted beaches bathed in warm glow of a sunset, Cuban mojitos, easy-on-the-eye travel destinations far away from the tourist crowds and all things Scandinavian - from cloudberry liquors to Scandi Noirs. When not wandering the world, you'll find me walking my rescue dog in leafy South West London, strolling around the Brighton Laines on random day trips, hunting for photogenic landscapes or daydreaming about returning to my all time favourite places in the world; Havana, Copenhagen, Italy, Thailand and the frozen landscapes of a wintry Iceland. Follow Becky on Twitter and Google+.


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