One of the most famously beautiful countries in the world, Italy has thousands of kilometres of coastline and countless areas of stunning natural beauty. Although tourists flocks to its main beauty spots especially during the summer, it’s still possible to discover quiet resorts or just ones where the locals go if you look hard enough.
Here are the most beautiful, unspoiled, under-the-tourist radar and quiet resorts to holiday in Italy for travel snobs everywhere…
1. San Fruttuoso – a tranquil and authentic holiday destination in Italy
Far away from the typical chaos and hectic life, San Fruttuoso is a tranquil holiday destination for the family. Located between the towns of Camogli and Portofino (on the Italian Riviera coastline, southeast of Genoa city), San Fruttuoso is a place to relax, rejuvenate and enjoy the natural beauty.
Renowned for its Romanesque San Fruttuoso Abbey and museum located on the bayside, the abbey is accessible only by sea or hiking trails.
Dive in to catch a glimpse of the Christ of the Abyss, a submerged bronze statue off the San Fruttuoso coast. Explore the nearby town of Portofino with historic Castello Brown and the protected coastal area of Parco naturale regionale di Portofino.
My must-do highlights of San Fruttuoso
- Go scuba diving along the beautiful crystal-clear coast to discover the magnificent underwater world.
- Take a dive to check out the famous Christ of the Abyss statue offering peace and protection.
- Visit the historic Benedictine Monastery where you can take a short walk to the sixteenth-century watch tower.
Our accommodation choice near San Fruttuoso – Hotel Jolanda
- To book, check prices or dates for Hotel Jolanda
2. Elba Island – an enchanting paradise for your non-touristy holiday
A magnificent island nestled in the Tuscan archipelago, Elba is a lesser-known gem that will take you off the beaten path and throw you into the heart of the Italian wilderness.
Elba is not your typical touristy island, but if you want to swim in unspoiled turquoise waters without being overwhelmed by the crowds, it will reward you beyond belief.
Elba Island is a treasure trove of natural beauty and tranquillity and one of the most secluded Mediterranean islands on the Italian coast. It’s one of the best regions to sample Italian renditions of freshly caught fish, and we strongly suggest feasting on the local speciality, calamari alla griglia.
My must-do highlights of Elba Island
- Explore one of the most ancient buildings located on the island, Fortress of Volterraio, where you can enjoy breathtaking views of the gulf of Portoferraio.
- Experience a sunset boat tour around the island whilst enjoying an aperitif created from local products.
- For those who love an adventure, hike up to the Capanne Mount to capture the best panoramic pictures of the island.
Our accommodation choice in Elba Island – Tenuta Santa Caterina
- To book, check prices or dates for Tenuta Santa Caterina
3. Gallipoli, Puglia – an alluring and under-the-radar southern coastal town in Italy
A delightful coastal town in the southwest corner of Puglia, the island town of Gallipoli a favorite summer escape destination for Italians. Nicknamed as “the beautiful city”, the town is accessible via sea or a 16th Century Bridge.
The key attraction of the town is the Centro Storico filled with narrow streets, winding alleys and beautiful Roman architecture.
Step back in time by visiting the 13th century Castello Angioino di Gallipoli, the Corte Gallo, or visit the lovely Gallipoli Cathedral with its intricate façade. Laze on the Spiaggia della Purita or the Spiaggia di Pescoluse beach for a perfect day by the waters.
My must-do highlights of Gallipoli, Puglia
- Explore around Centro Storico in the Old Town after wandering from the New Town across a stunning 16th-century bridge.
- Visit the spectacular Cathedral of Saint Agatha filled with art sculptures made from stone and overlooking the city.
- Find the perfect spot along the beach for sunset viewing and witness the sky turn a dusky shade of orange.
Our accommodation choice in Gallipoli, Puglia – Palazzo del Corso – Boutique Hotel
- To book, check prices or dates for Palazzo del Corso – Boutique Hotel
4. Capo Vaticano, Calabria – a gorgeous hidden gem to discover in Italy
A mystical seaside resort along the Tyrrhenian coast in the town of Ricadi, Capo Vaticano is one of the best beaches in Southern Italy.
Known for its grey-white granite, dramatic cliffs, crystal clear waters and untouched beauty, the cape has long been considered a sacred place.
Some of the remarkable beaches include Groticelle beach and Focu Beach which have white sand beaches, caves, limestone hills and coves.
Take a dip on the cool waters, go snorkeling or explore the secluded caves, this alluring region makes it a delight for beach lovers and as well as nature lovers.
My must-do highlights of Capo Vaticano, Calabria
- Embark on a boat excursion around the “Coast of Gods” to find hidden caves, white sand bays and more.
- Experience the delicious taste of local traditional cuisine at one of the several restaurants located nearby.
- Slow down and relax along the breathtaking beach which offers views across the tranquil ocean.
Our accommodation choice in Capo Vaticano, Calabria – Capovaticano Resort Thalasso Spa
- To book, check prices or dates for Capovaticano Resort Thalasso Spa
5. Lipari – a pretty and tranquil Aeolian island off the coast of Sicily
Representing the essence of Italy, the charming island of Lipari is a true treasure to explore. From the cobbled alleys, white houses with flat roofs to the white and black beaches and magnificent cathedrals, Lipari has plenty of things to offer.
Check out some ancient archaeology at the Museo Archeologico Luigi Bernabo Brea and the Lipari Castle or admire the fascinating architecture of Lipari Cathedral.
Explore the natural grandeur of the volcanic nature reserve of Isola di Vulcano and Acquacalda or soak up some sun at the Spiaggia Valle i Mura and Coral Beach, you’ll be rewarded with some spectacular views of the island at Quattropani.
My must-do highlights of Lipari
- Explore around the town center to admire the incredible Baroque-style architecture and historic churches.
- Hike to the Geophysical Observatory for some of the best views of Vulcano Island.
- Take your pick from one of the many beaches located around to enjoy a dip in the Mediterranean sea.
Our accommodation choice in Lipari – Hotel Villa Enrica – Aeolian Charme
- To book, check prices or dates for Hotel Villa Enrica – Aeolian Charme
6. Ischia – a striking volcanic island on the Gulf of Naples
One of the most picturesque islands in southern Italy, Ischia forms the northern end of the Gulf of Naples.
Apart from its exotic scenery, manicured gardens, rolling hills and rocky beaches, Ischia is also known for thermal spas and natural springs.
Explore the beautiful medieval castle of Aragonese standing tall on the islet of Ischia’s east coast or visit the idyllic coastal village of Sant’Angelo with its charming boutiques and local pottery.
Bask on the sand, get a tan at the unique Fumarole Beach or explore the blooming garden and charming water features in the hills of Forio, Ischia is a refreshing retreat.
My must-do highlights of Ischia
- Take a boat tour around the island and discover hidden coves whilst admiring villages along the cliffs.
- Visit one of Ischia Islands top attractions, the Aragonese Castle, where you can experience Insta-worthy views.
- For those who love adventure, spend a day at Ischia Adventure Park and take part in several exciting outdoor activities.
Our accommodation choice in Ischia Island – Hotel Tritone Resort & Spa
- To book, check prices or dates for Hotel Tritone Resort & Spa
7. Lake Orta – Italy’s best-kept secret!
The moment you reach the lake Orta in northern Italy, you’ll be drawn to the beautiful burgh of Orta San Guilio. Featuring fine townhouses, beautiful gardens, magnificent mansions, and lush mountains, Orta San Guilio will take you back to the Renaissance era.
At the heart of the lake is the Island of San Guilio dominated by Romanesque basilica, the bishop’s palace, and the Benedictine abbey which is beautiful to look out across at all hours.
Wander through the pretty streets or venture up the hill, the morning mist makes Orta seem almost magical.
My must-do highlights of Lake Orta
- Go on a short cruise ride over to the scenic Isola San Giulio on a dreamy weather day.
- Enjoy the vibrant atmosphere at Piazza Motto which is filled with restaurants, bars and interesting buildings.
- Go swimming in the breathtakingly clear waters of the lake.
Our accommodation choice in Lake Orta – Laqua by the lake
- To book, check prices or dates for Laqua by the lake
8. Gabicce Mare – a family retreat on the Adriatic Coast where the locals go and not many tourists
A lively little town on the eastern coast of the country, Gabicce Mare is famous for its scenic beauty, exceptional beaches and clean sea.
Perched on the hill are the Gabicce Monte is known for its fortified village and sandstone cliffs.
Take your pick from the popular Bagni Zona 26, Zen Beach, Spiaggia Bagni beach and the secluded coves of Fiorenzzula di Focara and Casteldimezzo.
Swim along the clear waters, bike along the trails, or explore the Natural Park of San Bartolo, there are a plethora of things to do and see in this seaside town.
My must-do highlights of Gabicce Mare
- Stroll along the pier for views that stetch along the whole coast from Cattolica to Rimini.
- Visit the Monte San Bartolo where you can go hiking, admire the surrounding landscapes and attend an event.
- Take a picnic and spend a day at the beach, relax along the fine sands, swim in the turquoise waters.
Our accommodation choice in Gabicce Mare – Hotel Posillipo
- To book, check prices or dates for Hotel Posillipo
9. Procida Island – a secret gem on the Bay of Naples
Noted as Italy’s Capital of Culture, the small island of Procida is nestled between Cape Miseno and the island of Ischia.
Savor the Italian authenticity with its scenic landscape, pastel-colored houses, winding alleys, several beaches and rustic charm.
Travel back in time at the Abbazia di San Michele, the most renowned church of South Italy with deep religious and cultural history.
Explore the fortified town of Casale Vascello with beautifully terraced houses of the 15th century. Moving further up the hill, the village of Terra Murata offers some of the most enjoyable views of the island.
My must-do highlights of Procida Island
- For those who love seafood, check out the fishing village of Marina Chiaiolella to indulge in some delicacies.
- Walk across the 100-meter footbridge that takes you over to the stunning nature reserve islet of Vivara.
- Explore through the old abandoned prison of Palazzo D’Avalos which now features a museum, garden and art gallery.
Our accommodation choice in Procida Island – Insula Boutique Hotel
- To book, check prices or dates for Insula Boutique Hotel
10. Rapallo – a sublime under-the-radar town on the Italian Riviera coastline
A fascinating town in the province of Genoa, Rapallo has a relaxed seaside holiday vibe. The symbol of the town is the Rapallo Castle, a 16th-century fort sitting right on the waterfront.
Known for its hilltop Sanctuary of Our Lady of Montallegro, a religious site with a sea view, Rapallo has a bustling historic center with a beautiful promenade, excellent beaches, and shops.
Visit the Basilica of St. Gervasius and Protasius with a unique dome and leaning bell tower. Nature lovers can hike, bike, or picnic on the Parco natural Regionale di Portofino or explore the coast by train.
My must-do highlights of Rapallo
- Discover the museum at the iconic Rapallo Castle which is surrounded by water yet connected to the pier.
- Check out the weekly market at Piazza IV Novembre, which hosts an array of stalls selling clothing, souvenirs and more.
- Take a trip up the cable car to discover the famous Sanctuary of Our Lady of Montallegro.
Our accommodation choice in Rapallo – Grand Hotel Bristol Resort & Spa
- To book, check prices or dates for Grand Hotel Bristol Resort & Spa, by R Collection Hotels
11. Calabria and Basilicata – Italy’s undiscovered and unspoiled south
An old Italy with quaint villages, incredible landscapes, a turquoise coastline and Gothic churches, Calabria is bordered by Basilicata and nestled between the Ionian and Tyrrhenian seas.
Some of the famous towns of Calabria include Stilo, Gerace, Crotone, Pentedatillo and Calabro Morano.
Some of the noted coastlines include the Violet Coast and the Coast of the Gods. Rich in cultural heritage, the town of Tropea has some of the cleanest white beaches and the medieval Benedictine Sanctuary nestled on the rock.
The artistic towns of Scilla and Diamante are known for their imposing castle and enticing waters.
My must-do highlights of Calabria and Basilicata
- For those who feel adventurous, book a double parasailing flight and view the islands landscape in an unforgettable way.
- Visit one of the most prestigious monuments in Calabria, the Aragonese fortress of Le Castella, where you can admire the remains of ancient castles.
- Indulge in the exquisite flavors of a wine tasting at Basilicata’s Wine Cellars.
Our accommodation choice in Calabria and Basilicata – Sant’Angelo Luxury Resort
- To book, check prices or dates for Sant’Angelo Luxury Resort
12. Cala Pulcino, Sicily – a peaceful paradise on Sicily’s southern coast
Away from the packed Rabbit Island, Cala Pulcino makes for a secluded beach wonderful view. The turquoise waters, sandy shores, rugged rock formations make for a soothing day on the beach with its Caribbean flavour.
Hike the beach, admire the canyons, wade through the coves and ravines, or relax on the white-sand shoreline, Cala Pulcino in Vallone della Forbice is a real gem of Lampedusa.
Hike on or reach the beach by boat, Cala Pulcino offers clear waters to swim, snorkel and discover superb marine life.
My must-do highlights of Cala Pulcino, Sicily
- Cool down with a dip in the magical vibrant colored waters, similar to those in the Caribbean.
- Explore through the canyons and coves with a hike across the beach.
- Spend time discovering the underwater world with a snorkel around the ocean.
Our accommodation choice near Cala Pulcino, Sicily – Agriturismo Baglio Pollicarini
- To book, check prices or dates for Agriturismo Baglio Pollicarini
13. Lido di Volano – a very unspoilt spot on the Po delta
A beautiful seaside resort in the province of Ferrara, Lido di Volano is the topmost shore amongst the seven coastal resorts in the municipality of Comacchio. Located along the Adriatic Coast, Lido di Volano is known for its secluded beaches, pine forests, natural reserve & boardwalk.
Take a tour of the Po di Volano Nature Reserve, home to diverse fauna and flora including Pochard, Tufted Duck, egrets & many more.
Explore the town with ancient houses dating back to the 15th century, birdwatch or enjoy the magical sunsets by the sea, this serene town has an abundance of untouched natural areas.
My must-do highlights of Lido di Volano
- Walk or cycle along the trails and through the beautiful lush greenery of Pineta di Volano.
- Have some fun and a bite to eat at Pinguino Beach Club, well know for its delicious food.
- Find the perfect spot on one of the secluded beach to relax in a tranquil atmosphere.
Our accommodation choice in Lido di Volano – Club Village & Hotel Spiaggia Romea
- To book, check prices or dates for Club Village & Hotel Spiaggia Romea
14. Noli, Liguria – a small traditional fishing village in Liguria with a nice beach
A charming little resort tucked in the heart of the Riviera di Ponente, Noli beckons beach lovers with its heartbreakingly romantic island beauty. Its old-world medieval charm accentuates Noli’s coastal beauty, white sandy beaches, and turquoise waters.
The sandy beaches look pristine against the stunning backdrop of a medieval castle and towers perched atop a verdant hill.
Noli ranks among the most beautiful Italian villages to explore, and history buffs and architecture enthusiasts will find the historical heritage endlessly fascinating.
If you’re looking for a break from the crowdedness and pretentiousness of the Riviera, head over to Noli to bask in its medieval charm and breathtaking coastal beauty.
My must-do highlights of Noli, Liguria
- Take a guided tour at Castello di Monte Ursino to learn about the history of this landmark.
- Discover Insta-worthy views of the Mediterranean sea with a short hike to Grotta dei Falsari.
- Wander through this beautiful village to admire historic architecture and medieval charm.
Our accommodation choice in Noli, Liguria – Hotel Italia
- To book, check prices or dates for Hotel Italia
15. Forte Dei Marmi – a local’s seaside town in Tuscany, Italy, known for its beaches
One of the most spectacular luxury destinations to experience the glory of the Italian coast, Forte Dei Marmi is popular amongst European jet-setters, yachters, and the opulence-seeking elite.
It’s the ultimate Italian town to party at exclusive beachside clubs, dine in Michelin-starred restaurants and shop at high-end Italian boutiques.
Aside from its appeal as a town of opulence and extravagance, Forte Dei Marmi is famous for some of the most spellbinding views of the Tyrrhenian Sea, set against a stunning backdrop of the snow-covered Apuan Alps.
The natural beauty is accentuated by the cultural, artistic, and historical heritage of the town, adorned with magnificent architectural masterpieces and prized sculptures.
My must-do highlights of Forte Dei Marmi
- Visit the vibrant downtown for a shopping trip where you can purchase high-end brands from the luxury boutiques.
- Experience the lively nightlife in Versilia that has been entertaining celebrities since the sixties.
- Take a stroll along the pier where you can enjoy picturesque views of the Mediterranean Sea.
Our accommodation choice in Forte Dei Marmi – Resort Miramonti
- To book, check prices or dates for Resort Miramonti
16. Isola del Giglio – a perfect place to spend your holiday by the sea where you will have close contact with nature
Tucked off the golden coast of Tuscany, Isola del Giglio is one of the seven breathtaking islands that make up the treasure trove known as the Tuscan Archipelago.
This destination is a paradise for nature lovers, beach bummers, adventurers, and hikers, for it is laden with unfiltered beauty and adrenaline-pumping adventures.
The Isola del Giglio falls within the scenic expanse of the Arcipelago Toscano National Park, known for mesmerizing views of the Tyrrhenian Sea, verdant Mediterranean foliage, and rich marine life.
You can lounge around on the picturesque sandy beaches, swim in the crystal clear sea, feast on freshly-caught fish, and unravel ancient paths in the medieval village of Giglio Castello.
My must-do highlights of Isola Del Giglio
- Rent a boat to explore through the array of hidden beaches and coves around the coast.
- Hire an e-bike to take a tour of the beautiful scenery across the hills of the island.
- Go for a dive in the crystal-clear waters to discover what lies just off the sandy shores.
Our accommodation choice in Isola del Giglio – La Guardia Hotel
- To book, check prices or dates for La Guardia Hotel
17. Scilla, Calabria – a stunningly-located fishing village in the Calabria region
The Italian region of Calabria is a lesser-known gem that remains unknown to most foreign tourists, making it one of the best destinations to escape the summer crowds and revel in the tranquillity of the breathtaking backroads.
Scilla, a sleepy little town, is one of the best destinations to witness Calabria at its finest, most spellbinding glory.
Famous for the legend of the sea monster Scylla, enshrined in Greek mythology, Scilla is endlessly fascinating and heartbreakingly beautiful.
It’s perched in front of the Strait of Messina, and the beaches will transport you into an otherworldly abode with their pristine, unfiltered beauty. Scilla also boasts a spectacular architectural heritage, like the Marina di Scilla and the Ruffo Castle.
My must-do highlights of Scilla, Calabria
- Wander through the narrow cobbled streets of the Italian fisherman’s village, Chianalea di Scilla.
- Visit the beautiful Castello Ruffo di Scilla which is perched on a high rock overlooking the town.
- Relax along the petite Lido Chianalea Scilla which serves delicious freshly made food.
Our accommodation choice in Scilla, Calabria – Villa Morgana Resort and Spa
- To book, check prices or dates for Villa Morgana Resort and Spa
18. Lake Maggiore – Italy’s second-largest lake with sweeping views
One of the largest pre-Alpine lakes, Lake Maggiore shares its borders with the Ticino region of Switzerland. Take a tour of the Borromean Islands of Isola Bella and Isola Madre with opulent state apartments with artificial caves, sumptuous furnishings and an Italian-style garden.
Stroll along with the medieval Borromeon castle Rocca d’Angera with beautiful 15th-century frescos and Doll Museum.
Seep in the breathtaking views from the hermitage of Santa Caterina del Sasso, walk along with the lovely gardens of Villa Taranto or climb to the top of Sasso del Ferro for stunning views of the Alps, the lake makes for an idyllic Italian vacation.
My must-do highlights of Lake Maggiore
- Take a tour around the Isola Bella that hosts a stunning Italian garden filled with rows of orange and lemon trees.
- Visit the magnificent and vibrant Villa Taranto hosting over 20,000 different varieties of plants.
- Ride the Monte Mottarone cable car for the most glorious panoramic views.
Our accommodation choice in Lake Maggiore – Hotel Ancora
- To book, check prices or dates for Hotel Ancora
19. Ostuni, Puglia – one of the most stunning cities in southern Italy known for its whitewashed houses
Ostuni is a land of verdant plateaus and olive-laden fields, making it an astounding sight to behold for travelers exploring the charming region of Puglia.
The white-washed houses, lush green hillside, and spectacular Gothic architecture beckon travelers to walk through every nook and cranny of Ostuni, admiring its natural beauty and historical heritage.
Ostuni has a glorious history, and it is home to remnants that tell fascinating tales about the Romans, the Ostrogoths, the Byzantines, the Normans, and the Bourbons.
The city’s medieval architecture and the exotic labyrinth of cobblestone streets create a charming backdrop that will transport you back to the 17th century.
My must-do highlights of Ostuni, Puglia
- Visit the Ostuni Cathedral which was rebuilt with a gothic style in 15th-century after an earthquake.
- Taste some of the best gelato in town on a hot day at Cremeria La Scala.
- Stroll through the stalls at the Saturday market where you can purchase some local goods.
Our accommodation choice in Ostuni, Puglia – Masseria Salinola
- To book, check prices or dates for Masseria Salinola
20. Tremiti Islands – also known as the “pearls of the Adriatic”
Tremiti Islands is a stunning archipelago of five tiny islands nestled at the Northern tip of Gargano. These islands are Capraia, Cretaccio, Pianosa, St. Domino, and St. Nicholas.
This archipelago is also home to the stunning expanse of the Gargano National Park and some of the most magnificent views of the Adriatic Sea.
It’s a treasure trove of sandy beaches, isolated coves, rugged cliffs, and dense pine forests surrounded by deep cobalt waters.
Tremiti Islands attract nature lovers and adventurers with the promise of rip-roaring underwater adventures, rewarding hikes, and gastronomic indulgence. It’s one of the few regions where underwater fishing and diving are allowed.
My must-do highlights of Tremiti Islands
- Explore through the San Domino pine forest where you can see breathtaking glimpses of the vibrant blue ocean.
- Discover the coves located around the coasts of the island which leads to the sea.
- View the islands from a different perspective with a boat trip.
Our accommodation choice in Tremiti Islands – Hotel Kyrie Isole Tremiti
- To book, check prices or dates for Hotel Kyrie Isole Tremiti
21. Ravello, Amalfi Coast – a pretty treasure trove on the Amalfi Coast
Perched on the top of a hill on the Amalfi Coast, the town of Ravello is known for its vibrant cultural scene, medieval streets, and unique natural beauty.
Admire the splendid beauty of the Ravello Cathedral and its museum with beautiful works of 13th-century art.
Wander across the serene gardens of Villa Cimbrone and Villa Rufolo with jaw-dropping views of its heritage coastline. Relax in the main square of Piazza Vescovado, attend a musical concert on the terrace, hike the coast or enjoy fresh Italian delicacies, Ravello makes for an unforgettable affair with Italian culture.
Once here definitely explore the rest of the amazing Amalfi Coast, I took one of the tailor-made Italy tours by Firebird and would definitely recommend.
My must-do highlights of Ravello, Amalfi Coast
- Admire the most beautiful gardens at Villa Cimbrone and enjoy the peaceful atmosphere.
- Grab an Instagrammable shot in front of the famous brown doors at Duomo di Ravello.
Our accommodation choice in Ravello – Caruso, A Belmond Hotel, Amalfi Coast
- To book, check prices or dates for Caruso, A Belmond Hotel, Amalfi Coast
22. Cannara – a dreamy and quiet medieval town in the heart of Umbria
Nestled in the heart of Umbria along the bubbling Topino River, the quaint agricultural town of Cannara is a hidden gem of Italy.
Take a tour of some of the iconic monuments including the Church of the Buona Morte and Church of San Biagio with preserved 13-century façade.
On the outskirts of the town is the Pian d’Arca Shrine, a place where Francis made his famous Sermon to the Birds, and the archaeological site of Collemancio with numerous artifacts of Roman municipium on display. Relish some of the finest Umbrian wines at the Di Filippo winery.
My must-do highlights of Cannara
- For those who love wine, experience a tasting at Di Filippo Winery.
- Spend some time relaxing by the Edicule of Piandarca landmark which is accessible via several walking trails.
Our accommodation choice in Cannara – Agriturismo Le Rondini Di Francesco Di Assisi
- To book, check prices or dates for Agriturismo Le Rondini Di Francesco Di Assisi
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Scott started his travelling life back in 1999, when he headed off on a solo jaunt to South Africa, Australia, New Zealand and South East Asia with just a backpack, a camera and a spirit for adventure. After that, the travel bug bit hard and now he is always seeking to head off somewhere new. Over the years he has lived in Italy, Qatar, Ireland, UK and the US but his spiritual home will always be Rome as this is the city which most satisfies his unrelenting craving for culture, good food and great football. Scott loves nothing better than to be behind the camera and also runs his own blog and Instagram page. He also counts Melbourne, Cape Town and Tel Aviv among his favourite places. Follow him on Twitter and Instagram at @scottbalaam